Our good friends and collaborators at Mutopo together with Toby Daniels, have launched Betacup. The goal of Betacup is to reduce paper cup consumption through the Social Product Development to find a more convenient alternative to the reusable coffee mug. Americans currently use 58 billion paper coffee cups a year, most of which are not recycled and end up in landfills. The challenge will launch in 2010, currently Betacup is looking to raise $20,000 before the 31st of December in prize money to attract designers to participate in the project through Kickstarter. Image via Brynn Marie Evans.
The media landscape has changed dramatically this year, the latest print magazine casualty is ID Magazine, a veteran of design publications. But to fill the gap there is a new device category emerging; dedicated digital magazine readers. Wired and Sports Illustrated have shown concepts before, the latest is Mag+, a concept from Bonnier R&D the research unit of Bonnier publisher of Popular Science. Bonnier invited the designers from BERG London on a corporate collaborative research project into the experience of reading magazines on handheld digital devices. “The purpose of publishing this concept video is first and foremost to spark a discussion around the digital reading experience in general, and digital reading platforms in particular” Bonnier R&D. Images via Engadget.